- Shopify Development, UI UX Design
Fitday – Shopify E-commerce Store
Fitday is a one stop, online wellness and nutrition store with products in sports nutrition, kids nutrition, vitamins and minerals, supplements, etc. Fitday also offers at home nutrition consultation services and in store experiences. We were tasked with building their online store and social media presence reaching out to their different audience demographics.
Project Details
Client Name : Fitday
Date : 01 March, 2020
Technology Stack : Shopify
Features : Data Enrichment, Email Automations, Customized Diet Plan Generator
Project Objectives
- Showcase Fitday as a one-stop shop for your family's fitness and nutrition needs and stay on top of your family's fitness and nutrition goals
- Establish Fitday as a Subject Matter Expert in Nutrition & Wellness space by offering its users a wide range of recipes and dietary advice.
- Design SOPs for handling customer enquiries, sales and support.
- Craft a digital marketing strategy to reach out to target audiences by collaborating with influencers, creating digital awareness campaigns, search ad campaigns and retargetting.
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